The following designs were created from a creative brief provided by @briefclub on Instagram for a thrift store titled "Old Soul Finds". The prompt asked participants to design a logo and clothing tag for the thrift store.
"Groovy, baby" was my first thought.
I started with some sketches of some retro/vintage/groovy clothes and accessories. I chose colors that were a mix of eye-catching and popping but also colors to ground and stabilize.
The design assets that were my first priority for Old Soul Finds were clothing tag designs and a logo kit. But, I also wanted to use this creative brief as an opportunity to showcase some assets for digital media as well.
Gardez XBold Italic
Crayonize Regular
Crayonize Bold
Once I had my logo kit together, I began designing the clothing tags and I also designed a branded shopping bag while I was at it.
While I was at it, I decided to use this opportunity to work more with mockups and also design some digital media assets.
